Discover the tools startups actually use

Firebase

Google's backend platform for app development including database, authentication, and hosting services.

OpenAI

OpenAI Premium $20 per month

AI platform providing language models and APIs for powering AI features in the app.

ChatGPT

An AI assistant used for helping with coding questions and debugging.

TikTok

A social media platform used for sharing and discovering short-form video content.

Figma

A collaborative design tool used for creating app designs and user interfaces.

Supabase

Free

An open-source Firebase alternative that provides a database backend for applications.

Starter Story

A platform and resource hub featuring interviews with founders about how they built and scaled their businesses.

Google Ads

Google's advertising platform used to run paid campaigns across Search, Display, YouTube, and Google Play.

Claude

Claude Code and Claude Co-work $100 a month

An AI assistant tool used for coding and development tasks.

App Annie

$180 a month

A platform for app store optimization (ASO) and app market intelligence.

PostHog

Free plan available

A product analytics platform that offers analytics, session replay, experiments, surveys, and AB testing capabilities that can be installed with one line of code.

CapCut

A video editing tool used for creating and editing short-form video content.

React Native

A framework for building native mobile applications using JavaScript.

Instagram

A social media platform used for sharing photos, videos, and content with followers.

Sensor Tower

• Platform that provides digital intelligence and app market data analysis • Offers app download data, performance metrics, and competitive analysis tools • Enables tracking of ad performance and revenue insights across mobile apps • Helps brands optimize their mobile channel growth and digital strategy • Supports competitive benchmarking to identify trends and market opportunities

App Store Connect

• Apple's central platform for managing iOS, macOS, watchOS, and tvOS app submissions and distribution • Handles app uploads, review submission, version management, and release scheduling • Provides analytics, sales reports, customer reviews, and performance metrics • Manages app metadata, screenshots, pricing, and in-app purchase configuration • Facilitates TestFlight beta testing and production app deployment to the App Store

Mixpanel

Free plan available

• Product analytics platform that tracks user behavior across mobile, web, and other platforms • Helps teams measure conversions, improve retention, and answer product questions • AI-first analytics designed to provide insights faster • Enterprise-ready solution built for simplicity without added complexity • Integrates with development workflows to enable data-driven decision making

Xcode

Free

Apple's integrated development environment for building iOS and macOS applications.

Superwall

Takes 1% of earnings

A tool that helps with A/B testing paywalls and monetization strategies for apps.

Locked In

$40/year or $7/week (with 3-day free trial for yearly option); discounted $20/year option available

A gamified health and fitness app that helps users stay on task while gamifying the experience with leaderboards, badges, levels, and characters.

Claude Code

An AI coding assistant that helps with development from idea to app deployment.

Google Play

Google's official app store for Android applications where Journalable is distributed and advertised.

RevenueCat

A platform for managing app subscriptions and handling subscription billing.

Google Analytics 4

Google's analytics platform for tracking user behavior and app performance metrics.

BigQuery

Google's data warehouse solution for analyzing large datasets.

Google Cloud Platform

Google's cloud infrastructure platform for hosting and running applications.

GitHub Copilot

$39 a month

AI-powered code completion and generation tool integrated with GitHub.

$30 a month

An AI-powered email support tool for handling customer inquiries.

n8n

$24 a month

A workflow automation platform for connecting apps and automating business processes.

Webflow

$18 a month

A no-code platform for building and hosting websites and landing pages.

Product Hunt

A community platform for discovering and launching new products and apps.

Meta Ads

Facebook and Instagram's advertising platform for running paid ad campaigns.

$30 a year subscription with a 7-day free trial

A consumer mobile app that helps people scroll less on their phones by giving them hobbies to do.

Code Rabbit

$30 a month

An AI tool for code review and development assistance.

Twitter

A social media platform used for sharing tweets and building a personal brand.

Expo

A platform and set of tools for building React Native applications.

Trello

A project management and task organization tool used for tracking work.

Twitter API

$200 a month

An API for integrating Twitter functionality into applications.

Shipfast

A boilerplate for starting web projects, created by Mark Lou.

Next.js

A React framework used for building web applications.

Apple Notes

• Simple note-taking app for capturing and organizing thoughts, ideas, and information • Supports various content types including text, images, checklists, and sketches • Syncs across Apple devices via iCloud for seamless access • Allows users to organize notes into folders and add tags for easy retrieval • Includes formatting options and the ability to collaborate on shared notes

Journalable

Premium subscription app with monthly and annual subscription packages

An AI-powered calorie counter and nutrition assistant app that tracks calories, macros, weight loss, and provides nutritional insights.

Floga

Lifetime deals priced at $109, $199, and $349; recurring subscription model with monthly, quarterly, and yearly options

• Mobile app designed for yoga teachers and practitioners to manage their practice and teaching • Enables yoga instructors to organize classes, sessions, and student management • Provides tools for practitioners to track their yoga practice and progress • Available on Android through Google Play Store

PostBridge

Starting plan at $9 a month with multiple pricing tiers

• Web application for scheduling and publishing social media posts across multiple platforms from a centralized dashboard • Streamlines the process of creating and sharing social media content, saving time and effort • Offers multiple pricing tiers starting at $9/month to accommodate different user needs • Enables users to manage their social media presence more efficiently from a single location

Flutter

• Cross-platform app development framework that enables building mobile, web, desktop, and embedded applications from a single codebase • Provides pixel-perfect control for creating customized, adaptive designs that work seamlessly across different screens • Delivers fast performance and rapid development cycles for increased productivity • Offers flexible architecture with seamless integration with Google services • Deploys to multiple devices and platforms without code duplication

Gemini

$50 a month

• Google's AI assistant powered by generative AI technology • Helps with writing, planning, brainstorming, and creative tasks • Provides detailed implementation plans and technical guidance • Accessible via web interface at gemini.google.com • Supports complex project planning and problem-solving workflows

Fastlane

Free

• Automates iOS and Android app development, testing, and release workflows • Handles critical tasks including automatic code signing, screenshot capture, and build number incrementation • Distributes beta builds and publishes apps with minimal manual intervention • Integrates with continuous integration systems for streamlined deployment pipelines • Extensible platform allowing custom automation and tool integration

Cursor

$20 a month

• AI-powered code editor designed to accelerate software development with integrated AI assistance • Features Agent Composer 2, which autonomously handles coding tasks while developers focus on decision-making • Includes Mission Control Interface for managing multiple windows as scaled previews with quick navigation • Built for teams developing production software, emphasizing productivity and parallel task execution • Integrates AI tools at every step of the development workflow

App Store Optimization (ASO) Tool

• Helps identify profitable app keywords and market opportunities • Shows keyword popularity and difficulty metrics • Displays competitor revenue estimates • Enables keyword research and selection for app launches

Free plan available

• App store analytics for iOS and Android • Tracks app performance and user metrics • Monitors keyword rankings and visibility • Provides competitor analysis data

20% off with code '28apps'

• Bootcamp for learning to build and ship apps with AI • Teaches frameworks for rapid app development • Provides hands-on guidance from idea to launch • Offers community and mentorship for app builders

The Hustle

Free

• Free daily newsletter delivering business and tech news in a 5-minute format to over 2 million subscribers • Features bite-size stories with original reporting and offbeat coverage of business trends and internet culture • Offers a Sunday newsletter with deeper investigative journalism alongside daily updates • Provides video content showcasing stories from their reporting • Covers diverse topics including startups, innovation, and unconventional business stories

Revenue Cat

• Cross-platform in-app purchase platform that powers subscriptions and transactions on iOS, Android, and web • Centralizes customer data management and subscription analytics across multiple app stores • Provides growth tools and metrics accessible to engineering, marketing, and product teams • Reduces platform management overhead by handling store updates and technical edge cases • Processes over $13B in annual revenue for 89,000+ apps

Screensdesign.com

• Reference library showcasing screen designs, onboarding flows, and paywall implementations from successful iOS apps • Allows designers, developers, and product teams to study real-world design patterns and best practices • Provides visual examples and inspiration for mobile app UI/UX design • Helps teams understand how established apps approach key user experiences like onboarding and monetization

Meta

• Meta is a technology company that designs and sells AI-powered wearable devices and VR headsets • Offers AI glasses including Ray-Ban Meta and Oakley Meta branded eyewear with integrated technology • Provides virtual reality headsets for immersive digital experiences • Focuses on cutting-edge display glasses and wearable technology innovation • Serves as a platform for social connectivity and digital interaction

Google Docs

• Cloud-based word processor and document creation tool accessible via web browser • Enables real-time collaboration with multiple users simultaneously editing the same document • Automatically saves changes and maintains version history for document recovery • Integrates with Google Drive for file storage and organization • Supports formatting, comments, suggestions, and sharing with customizable permissions

HubSpot

• Integrated AI-powered platform combining marketing, sales, service, and commerce software • Provides marketing automation, customer service, and content management capabilities • Includes data management and analytics tools for business intelligence • Offers multiple specialized hubs (Marketing, Sales, Service, Content, Data, Commerce) that work together on one CRM • Designed to streamline customer relationship management across all business functions

Rork

• Rork is a platform/tool built on a rock-solid foundation designed for creating and sharing content • Gained significant viral traction through TikTok marketing and social media exposure • Leverages social media distribution to drive rapid user growth and engagement • Focused on enabling creators to build and scale their presence online

Reddit

• A social news aggregation and discussion platform where users submit content (links, images, text posts) to themed communities called subreddits • Content is ranked through community voting (upvotes/downvotes), determining visibility and prominence • Enables threaded discussions with nested comments where users can engage in conversations about posted content • Covers virtually all topics and interests through thousands of user-moderated subreddits ranging from niche hobbies to news and entertainment • Free to use with optional premium membership offering additional features and ad-free browsing

Facebook Ads Library

• Free public database from Meta that displays active political, social issue, and election-related ads running across Facebook, Instagram, Messenger, and Audience Network • Allows users to search for specific advertisers and view details about their ad campaigns including creative content, targeting parameters, and spend estimates • Provides transparency into ad campaigns by showing the number of active ads, impressions, and engagement metrics • Enables researchers, journalists, and advertisers to monitor competitor ads and understand advertising strategies • Includes filtering by country, ad category, and date range for targeted research

Render

• Cloud platform for deploying backend servers • Used as deployment option for NestJS applications • Simplifies server deployment process

NestJS

• Progressive Node.js framework for building scalable server-side applications • Provides battle-tested, efficient components for seamless scaling • Supports modern TypeScript and object-oriented architecture patterns • Includes built-in support for GraphQL and REST APIs • Offers official courses and documentation for learning and development

Heroku

• Platform-as-a-service for deploying applications • Used as a deployment option for backend services • Enables easy server hosting